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New: simulate any flow against real records before it goes live. See what's new

Marketing

One audience builder, used everywhere

Define an audience once — conditions over any field on any object — and use it for campaigns, flows and views alike. Static when you want a snapshot, dynamic when you want it live.

Deal pipeline board with drag-and-drop stages

Any object, any field

Segment companies by industry, deals by stage age, contacts by engagement — lists aren't just for contacts here.

Dynamic means live

Dynamic lists re-evaluate automatically. Someone qualifies, they're in; they churn, they're out.

Segment by real engagement

"Opened in the last 30 days", "hasn't opened Campaign X", "clicked 3+ campaigns this month" — engagement conditions come straight from your send history, live.

One grammar

The same condition builder powers campaign audiences, flow logic and dynamic lists — learn it once.

What's included

  • Static and dynamic (condition-based) lists
  • Lists on any object, with an ordered email-field priority (work → personal fallbacks)
  • Engagement conditions: last emailed/opened/clicked, per-campaign opens & clicks, 30/90-day counts, 0–100 score
  • Shared ConditionGroup engine across campaigns, flows and lists
  • List membership usable as a condition (__lists)
  • Unsubscribe status preserved across list re-adds

Try Segments & lists on your own data

Free plan, no card, set up in an afternoon.