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Automation

Flows you can test before they touch a customer

A visual builder with branches, goals, timing windows and round-robin ownership — plus simulation, so you see exactly what a flow will do to a real record before switching it on.

Visual automation flow with goal and branches

Inside this pillar

What Automation includes

Flows

Draw the journey — triggers, branches, waits, goals — then simulate it against a real record and watch exactly what would happen before going live.

Explore Flows

Forms

Embed a form anywhere. Submissions become contacts and records instantly, trigger flows, and join lists with double opt-in when you want it.

Explore Forms

Campaigns

A/B test subject lines, throttle sends per hour, rotate senders, ramp new domains — and never worry about mailing someone who unsubscribed.

Explore Campaigns

Pipelines & deals

Drag deals across stages, weight the pipeline by per-stage probability, and see forecast numbers that update as the board moves.

Explore Pipelines & deals

How it works

  1. 01

    Pick a trigger

    Record created or updated, form submitted, campaign engaged, chat started — every write path in the platform emits events flows can react to.

  2. 02

    Draw the logic

    Branches, waits, business-day timing, execution windows, field updates, notifications, list actions, emails and owner rotation — on a canvas, not in code.

  3. 03

    Simulate, then ship

    Run any record through the flow and watch the path it takes. Set a goal and Solstral exits people automatically the moment they convert.

In real workflows

How teams actually use Automation

Automation, on your own records

Working through campaigns on a laptop

Inside Automation

  • FlowsDraw the journey — triggers, branches, waits, goals — then simulate it against a real record and watch exactly what would happen before going live.
  • FormsEmbed a form anywhere. Submissions become contacts and records instantly, trigger flows, and join lists with double opt-in when you want it.
  • CampaignsA/B test subject lines, throttle sends per hour, rotate senders, ramp new domains — and never worry about mailing someone who unsubscribed.

The best way to evaluate it is on your own records — import a CSV on the free plan, or bring a real scenario to a demo and we'll build it live.

Book a demo

Frequently asked questions

Yes — simulation runs a real record through your flow and shows the exact path, branch decisions and actions, without sending anything.

Every automation-caused event carries its chain. Flows can't revisit the same record in a loop, and chains are depth-limited — a guardrail most platforms make you build yourself.

Yes — the rotate-owner action distributes records across your team evenly, ideal for lead routing.

Put Automation to work today