Write posts with AI, repurpose what you've already written, and ask the assistant to do it for you

Three additions to social, and one piece of housekeeping we think matters more than any of them. Write with AI is now in the post composer: draft from a one-line brief, rewrite existing copy for a specific platform, shorten it, expand it, or get hashtag suggestions. "Tailor per platform" writes a separate version for each account you've selected, each one built against that platform's real character limit - so the X version is genuinely short rather than a truncated Instagram caption. Everything it writes lands in the editor for you to accept or change; nothing goes from the model straight to scheduled. Repurposing turns something you've already written into a series of posts. Point it at a website page or an email campaign and it pulls out several distinct ideas, each stated in full so it stands alone - not a summary, and not the same idea three times. It only uses facts present in the original, and it works on your own content, never anything fetched from the web. The AI assistant can now work your social accounts. "Draft an Instagram and Facebook post about the new pricing and queue it for 9am tomorrow" is one instruction instead of four screens. It can list your accounts and their limits, draft, save, schedule, add to a queue, show what's going out this week, and work through the AI reply queue. Anything that publishes publicly still asks you to confirm first - drafting is free to run, sending is not. And the housekeeping: all of this is metered against your plan's AI credits. Every model call the social module makes is charged, and the batch actions reserve the whole job up front rather than per item - so asking for five platform variants with two credits left is refused cleanly instead of quietly finishing three over your cap. The composer shows the credit cost on the button before you click it. We also found and fixed a call that wasn't being charged at all: the sentiment check that decides whether AI is allowed to answer a comment. If you run out of credits mid-way, the effect is that the robot stops rather than the customer going unanswered - comments route to a person instead.